southern yacht club plano

• Manage Account
• Best in DFW
• Life & Loss In Dallas
• Things to Do
• Public Notices
• Help Center

food Restaurant News

Plano restaurant with funny name, Suburban Yacht Club, is now open

Chef brian luscher, of dallas restaurant the grape, created the socal-themed menu..

Senior Food Reporter

12:41 PM on Sep 6, 2021 CDT

No, your yacht can’t tie up outside of Suburban Yacht Club in Plano. But almost everything else about it will make you feel like you’re in Southern California, with the wind in your hair, frozen cocktail in hand. There’s even a tiny, manmade body of water outside, at Granite Park. Sip enough rum and this Plano boardwalk might start to resemble Santa Monica Pier. Well, maybe.

Suburban Yacht Club opened Sept. 7, 2021 and offers a playful new place to soak up SoCal vibes without the plane ride.

This new “Best Coast”-themed restaurant has a menu to match the decor. Chef Brian Luscher, who owned and operated The Grape in Dallas for years , joined the 33 Restaurant Group team after The Grape shut down for good in 2019.

Related: ‘I’ll have the quickie’: How the Grape changed dining in Dallas

Get the scoop on the latest openings, closings, and where and what to eat and drink.

By signing up you agree to our  Terms of Service  and  Privacy Policy

Suburban Yacht Club is Luscher’s first new restaurant menu since The Grape, and here, he seems to be having a lot of fun. Luscher’s team includes Dallas chef Daniel Pittman, who made great food at LUCK (Local Urban Craft Kitchen) in Trinity Groves before he left in 2019 .

Dinner probably starts with a cocktail, and the four frozen beverages like a Frojito or a Mangonada Margarita might hit the spot in the heat. Two shareable cocktails, priced at $35 and $40, come with fanfare: sparklers or flaming fruit. You probably need one.

33 Restaurant Group founder Preston Lancaster, who operates six other restaurants in the Dallas-Fort Worth suburbs, grew up in North Texas but now lives in San Diego. Many potential restaurant customers around here are doing the opposite: Toyota’s headquarters, just on the other side of the Dallas North Tollway, brought thousands of Californians to Texas in 2017.

Lancaster and his team also operate Union Bear Brewing Co., which is a few doors down in Plano’s Granite Park. Their other restaurants are Cadillac Pizza Pub and The Yard, both in McKinney; Taverna Rossa in Plano and Southlake; and Heritage Pizza and Taproom in The Colony.

At Suburban Yacht Club, Luscher says he was inspired by the food in Southern California, which tends to be simple, sometimes healthy, and often seafood-focused.

“I’ve always loved going to the West Coast because there’s a high level focus on ingredients — but also still cheeseburgers and tacos,” Luscher says.

“If you take yourself too seriously, it doesn’t work.”

Appetizers include flash-fried calamari, chile butter grilled shrimp with chimichurri, and Flamin’ Hot Cheetos elote. The citrus-cured ceviche is one of Luscher’s favorite dishes. The spicy tuna tostada has some zing from a drizzle of spicy chile mayo.

Most customers might be drawn to the “streetside” section of the menu for tacos, like a shrimp option with slaw and mangos, or the beer-battered fish. The mushroom and poblano rajas taco, a vegetarian dish, is a delight even for carnivores.

Those ditching the calorie counting might love the short rib quesabirria taco. Like the Flamin’ Hot Cheetos elote, SYC’s birria tacos are indulgent and on-trend.

The last time you had a burger from Luscher might’ve been The Grape’s cheeseburger, which Texas Monthly named the best burger in the entire state in 2009 . So Luscher added a cheeseburger to his menu at SYC, and even though it isn’t an essential menu item like shrimp tacos and ceviche, it’s inevitable that burger lovers will show up just to try it.

The Boardwalk Beach Burger was designed to taste like a backyard burger, the chef says: American cheese, a ketchup-mustard-mayo sauce blend, and lettuce, tomato and pickle on the side.

He says of the whole menu: “It’s refreshing for me, to not have to chef it all up.”

Lancaster says the name, Suburban Yacht Club, “started as a little bit of a joke,” he says. “It made us laugh.”

But the menu and the decor aren’t over-themed: Nobody’s wearing captain’s hats or telling pirate jokes.

Those in-the-know have been waiting on this new restaurant since May 2020, when it should have opened if not for the coronavirus pandemic. It’s 16 months late, but this laidback seafood spot, landlocked among a bunch of California transplants, feels right on time.

Suburban Yacht Club is at 5872 TX-121, Plano (at the Dallas North Tollway and Highway 121). Dinner only, at first, starting Sept. 7, 2021. Lunch comes later.

For more food news, follow Sarah Blaskovich on Twitter at @sblaskovich .

Sarah Blaskovich , Senior Food Reporter . Sarah writes about restaurants, bars and culture in Dallas. Follow @sblaskovich on Twitter and ask her what to do, where to eat or where to drink in your area.

• United States
• Dallas - Fort Worth
• Dallas Suburbs

Suburban Yacht Club

Make a reservation, dining areas.

• Inside Seating

Additional information

• Dining style Casual Dining
• Price $30 and under
• Cuisines Tex-Mex, American, Cocktail Bar
• Hours of operation Mon–Thu, Sun 11:00 am–10:00 pm Fri, Sat 11:00 am–11:00 pm
• Phone number (972) 905-3664
• Website http://www.suburbanyachtclub.com/
• Dress code Business Casual
• Location 5872 TX-121, Plano, TX 75024
• Neighborhood Frisco
• Parking details None

Is Suburban Yacht Club currently accepting reservations?

Yes, you can generally book this restaurant by choosing the date, time and party size on OpenTable.

5872 TX-121, Plano, TX 75024

• Dining Rewards
• Private Dining
• Reserve for Others
• Restaurants Near Me
• Delivery Near Me
• Restaurants Open Now
• OpenTable for iOS
• OpenTable for Android
• Affiliate Program
• OpenTable.jp
• OpenTable.de
• OpenTable.es
• OpenTable.ca
• OpenTable.hk
• OpenTable.ie
• OpenTable.sg
• OpenTable.nl
• OpenTable.com.mx
• OpenTable.co.uk
• OpenTable.com.au
• OpenTable.ae
• OpenTable.co.th
• OpenTable.it
• OpenTable.com.tw
• OpenTable.fr
• Restaurant reservation software
• Industry insights
• Hospitality resources
• Marketing resources
• Operation resources
• How to open a restaurant
• For restaurants
• For restaurant groups
• Privacy Policy
• Terms of Use
• Cookies and Interest-Based Ads
• Do Not Sell or Share My Personal Information
• Cookie Preferences

• The Woodlands

Coastal vibes at Suburban Yacht Club make you feel like you've just hopped in off the boardwalk. (Courtesy)

Chef Brian C. Luscher just opened Suburban Yacht Club in Plano.

Suburban Yacht Club offers al fresco dining on a covered patio at Granite Park. (Courtesy)

Suburban Yacht Club serves tropical drinks and boardwalk-inspired food. (Photo by Manny Rodriguez)

The ceviche is a favorite appetizer at Suburban Yacht Club. (Courtesy)

The Basic Beach is served in an inflatable flamingo at Suburban Yacht Club. (Courtesy)

Brian Luscher’s Suburban Yacht Club Brings SoCal Vibes to Plano’s Granite Park

Elaborate cocktails and boardwalk fare make for an immersive north texas destination.

A fter The Grape, an iconic Dallas spot in Lower Greenville, shuttered in 2019 , co-owner and chef Brian Luscher set his sights on the suburbs. He joined 33 Restaurant Group (based in Frisco), known for Plano’s Union Bear Brewing Co., McKinney’s Cadillac Pizza Pub, and more, debuting Suburban Yacht Club at The Boardwalk at Granite Park in Plano just a month ago. A coastal cantina inspired by the boardwalks of Southern California, the new restaurant features elaborate tropical cocktails and delicious bites.

When you walk inside of the space, it feels as if you hopped into a restaurant off the pier. There are a few large screens displaying ocean settings and a breezy indoor/outdoor arrangement with massive garage door-style windows. But it’s the moment you see the tropical drinks that you feel fully transported.

From four kinds of frozen cocktails, including a Mangonada Margarita and Cuba Libre, to watermelon basil vodka drinks served in an inflatable flamingo (the Basic Beach), the drink menu has a lot to explore. I opted for the Tiki Tai, a refreshing twist on a Mai Tai with Plantation Pineapple and Kuleana Nanea Rum, orange curacao, orgeat, and pandan foam. The Almost Paradise was also a favorite with tequila, gin, grapefruit, coconut syrup, orgeat, and purple pea flower. Another best-seller is the Seafoam Surfer, Suburban Yacht Club’s blue-hued take on a margarita.

If you come in with a group, there are two “Scorpion Bowls” that come with all of the bells and whistles for a good time. Options include Captain Ron’s Punch with rum and Weekend at Bernie’s, a tequila-based drink.

The food menu at Suburban Yacht Club is also vast, so I’ll narrow it down with some favorites. Definitely start with the Flamin’ Hot Cheetos Elote. Paired with the SoCal Coastal Ceviche, both are delicious and won’t ruin your appetite for mains. The “Bowls and Baskets” portion of the menu is inspired by dishes you’ll find walking along any beach or boardwalk in Southern California. A beach burger, fish sandwich, shrimp burrito are just a few suggestions. We mixed and matched tacos because there are so many intriguing options on the menu including a short rib quesabirria, pork carnitas, and Baja bbq chicken. But it was the Baja beer-battered fish tacos that I couldn’t put down.

Lastly, be prepared if you order the pineapple upside-down cake. It is humongous, and it was so good that we finished it all. We left the restaurant very full, but happily so.

Luxurious Bath & Candles

Featured Properties

1923 Woodhead Houston, TX

8 Leisure Lane Bunker Hill, TX

4719 Shetland Lane Houston, TX

14454 Spyglass Galveston, TX

5302 Institute Lane HOUSTON, TX

330 Indian Bayou Houston, TX

3715 Graustark Houston, TX

2708 Colquitt Houston, TX

2331 Bolsover Houston, TX

2118 Westgate Houston, TX

28 River Hollow Houston, TX

Like papercity dallas on facebook.

Beyond the magazine. Get more of Dallas’ top restaurant, real estate, society, fashion and art in your news feed.

Create a free account to save your favorite PaperCity content in one curated collection.

Email Address  *

Password  *

Create Account

Already have an account? Login

Login to your account

Remember me

Lost your password?

Don't have an account? Create Account

Create a free account to view all PaperCity recipes. Save all of your favorite content in one curated collection.

Get PC Daily delivered directly to your inbox – don't miss anything!

Search PaperCityMag.com

Follow Eater Dallas online:

• Follow Eater Dallas on Twitter
• Follow Eater Dallas on Facebook
• Follow Eater Dallas on Youtube
• Follow Eater Dallas on Instagram

Site search

• Los Angeles
• New Orleans
• Philadelphia
• Portland, OR
• San Francisco
• Twin Cities
• Washington DC
• Neighborhoods

Filed under:

• Coming Attractions

A Sprawling New Patio Bar Heads to Plano With Quesabirria Tacos and Tiki Cocktails

The newest restaurant from the minds behind local favorites Union Bear Brewing and Cadillac Pizza Pub is expected to arrive in June

Share this story

• Share this on Facebook
• Share this on Twitter
• Share All sharing options

Share All sharing options for: A Sprawling New Patio Bar Heads to Plano With Quesabirria Tacos and Tiki Cocktails

A new restaurant with a large outdoor dining space is set to bring Southern Californian food truck-style fare to Plano later this summer.

The cheekily named Suburban Yacht Club, from 33 Restaurant Group , is expected to open in June 2021 on The Boardwalk at Granite Park. That’s the same restaurant group behind Union Bear Brewing Company and Cadillac Pizza Pub in McKinney, Taverna Rossa Craft Pizza in Plano, and Heritage Pizza in The Colony.

Instead of pizza, Suburban Yacht Club will instead focus on Southern Californian comfort food, including crispy pork carnitas, quesabirria, fish tacos, and ceviche, as well as food truck and street food-inspired dishes like Flamin’ Hot Cheetos elote. The kitchen will be run by Chef Brandon Pappalardo, formerly of The Grape, with influence from 33 Restaurant Group culinary director (and former Grape owner) Brian Luscher.

The bar menu takes inspiration from topical flavors, and will feature frozen cocktails, sangria and a signature Scorpion Bowl, a shareable tiki drink usually made with a mix of light and dark rums and pineapple juice. With its location on the boardwalk, the restaurant will face the small lake at Granite Park, adding to the suburban tiki vibe with a spacious outdoor patio.

Suburban Yacht Club will be located at 5872 TX-121 in Plano, and already has a Facebook page . Stay tuned for more details closer to the restaurant’s June opening.

More From Eater Dallas

Sign up for the newsletter eater dallas.

Sign up for our newsletter.

Thanks for signing up!

Check your inbox for a welcome email.

Oops. Something went wrong. Please enter a valid email and try again.

Dallas Restaurant Closings to Know for August

Bartenders at the Peak Inn and Adair’s Saloon to Recoup Nearly $200,000 in Tips

A Highly Opinionated Ranking of the 10 State Fair of Texas Food Finalists

Several sound delicious and toe-curling on paper, but in reality only a few are

The Viral Dubai Chocolate Bar Makes It to Dallas

Dominican Fritura Dog Leads the State Fair of Texas Food Winners

DFW Restaurant Openings to Know in August

• Free Newsletter
• Your Profile
• Your Subscriptions
• Your Business
• Payment History
• Sign up for Daily Headlines
• Food + Drink

Hop aboard! Suburban Yacht Club opens in The Boardwalk at Granite Park

• Share by Email
• Share on Facebook
• Share on LinkedIn
• Share via Text Message

No two Brian Luscher concepts are alike. After the closing of Greenville Avenue favorite The Grape in 2019, we’re elated to see his new concept, Suburban Yacht Club, which opened earlier this month at The Boardwalk at Granite Park. With Suburban Yacht Club, Luscher hopes to provide an escape from the suburbs and recreate the vibe of the golden coast.

Inside Suburban Yacht Club are several chairs and booths designed to resemble seats on a boat. The large bar, encased with bamboo, looks similar to a beach bar setup. 

“We want you to feel like you're on the southern California coast, at the corner of 121 of the [Dallas North] Tollway,” Luscher tells Local Profile . “In the middle of all of these glass buildings, we want people to just have some fun and relax, and have some great drinks in a gorgeous atmosphere.”

From the bar, diners can enjoy a variety of sangrias, wines, beers and some cocktails on tap. Proving to a popular libation over the past few weeks is the fruity and refreshing hibiscus paloma, made with hibiscus and lime infused Corazón Tequila, grapefruit, lime and agave ($13). If you’re not big on the booze taste, the hibiscus paloma is a good, sweet choice. Equally as refreshing is the tropical red sangria, made with pinot noir, brandy and island mojo.

If you want to step it up a notch, we recommend Suburban Yacht Club’s signature seafoam surfer cocktail, comprised of Casa Noble Crystal, Gran Marnier, agave, lime and salty seafoam. This bold cocktail, with hints of coconut flavor will transport you right to the beach.

Before each meal, the staff starts off each party with a “toast to the coast,” giving diners a small sample of their daily rotating aqua fresca.

Now, any restaurant with a seaside theme is pretty much obligated to deliver on their ceviche, and Suburban Yacht Club’s socal coastal ceviche does not disappoint ($14). Made daily in house and containing a sweet and spicy blend of citus-cured seafood and avocado, this ceviche is a colorful treat and makes for a west coast style experience on your taste buds.

While the restaurant’s overall aesthetic may imply Suburban Yacht Club is a seafood joint, Luscher says it’s mostly inspired by California’s Baja region and their cuisine. Plates like the jala-piña BBQ chicken asado encapsulate savory, Latin flavors ($16). 

If you want to mix up Suburban Yacht Club’s surf and turf offerings, we recommend mixing and matching from the menu’s streetside section, containing items within both realms. You can choose two items for $13 or three for $17. We particularly enjoyed the short rib quesabirria, with a side of consomme for dipping, paired with the baja beer battered fish tacos. 

Fans of Luscher’s other concepts, including The Grape and the eponymous Luscher’s, will be excited to see a cheeseburger on the menu, especially after not having a Luscher’s cheeseburger since the closing of The Grape. Luscher was inspired to create this burger after walking on a boardwalk with his wife from Los Angeles to Santa Monica. 

“I said, ‘Hey babe, you want to get a burger,’” Luscher says. “Everybody was eating a burger. And I was just inspired by how simple and straightforward it was. You could just walk up to a beach bar and get this killer burger with wax paper and a plastic basket. And that's kind of what we're emulating to do here; this awesome, straightforward burger.”

At the moment, Suburban Yacht Club is only open for dinner (or a late lunch, beginning at 3 p.m., because some days, you just need to cut out of the office early). As Luscher’s track record proves, Suburban Yacht Club is a fresh, new hit for him.

Suburban Yacht Club . 5872 TX-121 #104, Plano. Open 3 to 11 p.m. Monday through Saturday; 3 to 10 p.m. Sunday.

Check out another fun date spot that just opened if you love a good round of mini golf... The Puttery in Grandscape !

• See a typo/mistake?
• Have a story/tip?

This has been shared 0 times

Get your daily north texas news briefing, more food + drink.

Your browser is not supported for this experience. We recommend using Chrome, Firefox, Edge, or Safari.

Relocating to DFW

Suburban yacht club, the new coastal cantina in plano.

We visited the new Suburban Yacht Club in Plano and felt like we had been transported to a beachside boardwalk in California! With a Baja inspired menu and tropical cocktails, this new coastal cantina is a must-visit! Although we’re far from the coast, the restaurant is located at the Boardwalk Granite Park in Plano, which backs right up to the water and is our own little oasis right in the suburbs!

Updated January 2022

The menu is seafood heavy with a lot of healthy options too! You’ll find tons of Baja classics like ceviche, fish tacos, protein bowls and a grilled fish sandwich. The standout items to us were the shrimp burrito and little gem salad! Fun fact: the chef behind the menu is Brian Luscher of the beloved Greenville Ave restaurant, The Grape!

Suburban Yacht Club

When you sit down the first thing you’ll experience is what they call a “toast to the coast”, which is a refreshing fruit flavored aqua fresca that they bring to every table. It will instantly put you in a tropical state of mind. The cocktail menu follows the coastal theme with names like Basic Beach and Seafoam Surfer. They also have a list of delicious frozen drinks too!

Although the drinks and the food were 10/10, the interior might have been our favorite part. There was no detail left untouched. From cane accents and natural wood details to blue leather bar stools and fun wallpaper, everywhere you turn is an insta-worthy moment! And the expansive patio that looks out onto the boardwalk for water views!

HOURS + HAPPY HOUR

They are open Sun-Mon from 11am-10pm and Tues-Sat 11am-11pm! Make sure to stop by Mon-Fri from 3pm-6pm for $2 off house wine and draft beer, $5 Socorro and Tito’s, fish tacos and ceviche and $6 house margs, queso and elote!

You May Also Like

35+ Indoor Activities to Escape the Crazy Dallas Weather

Dallas Labor Day Weekend Events + More Ways to Close Out the Summer

12 Watering Holes Throughout Texas To Beat This Summer Heat

The Ultimate Guide To Floating The River in Texas

16 Spots to Sip Frosé in Dallas

Stay in a Houseboat on Lake Ray Hubbard with Love & Boats

Take a Dip in The Texas Pool, a Historic Texas Shaped Pool in Plano

19 Waterfront Restaurants Around Dallas-Fort Worth

Where to Go Paddle Boarding & Kayaking Around Dallas

20+ Patios With Misters To Stay Cool In Dallas

Haven Pest Solutions is Your Go-To Source For Mosquito Treatments in DFW

24 of the Best Texas Lakes to Boat, Swim, Fish & More

Your 101 to Saving on Energy This Summer

19 of the Best Ice Cream Shops in DFW

Enjoy 46 Soaking Pools & Mineral Waters at WorldSprings in The Colony

Escape to the Mediterranean via Leela’s Summer House Pop-Up, A Trip to the Med!

20 of the Best Places To Sip An Aperol Spritz in Dallas

The 15 Best Cocktails in Dallas You Need to Try

Summer Camps in Texas for Kids to Know About

Dallas Hotel Pools to Dive Into this Summer & How to Access Them

How to Celebrate Memorial Day Weekend in Dallas

12 Farms to Pick Your Own Fruit & Produce Around Dallas

20+ of the Best Covered Patios to Sip and Dine, Rain or Shine in Dallas

8 Groups Offering League Sports Around Dallas

16 of the Best Margaritas in Dallas

19 of the Best Patios in Dallas

The 22 Best Glamping Getaways in Texas

25+ First Date Ideas Around Dallas

Head to Pete’s Dueling Piano Bar for Battling Pianos, Interactive Songs, Delicious Cocktails & More!

Columbian Country Club, a 1920s-Inspired Cocktail Lounge With Live Music, is Now Open in Dallas

Sip a Negroni at these 20+ Bars and Restaurants in Dallas

Enjoy Bone Marrow Booze Luges, $7 Drinks, & Bar Bites During Whiskey Cake's Epic Social Hour

Surf Camp, a New Rooftop Bar in Downtown Dallas, is Now Open

Swim in a Rooftop Pool Suspended Over Downtown Dallas at the Joule Hotel

La La Land Kind Cafe's Brand New Coolers Are the Ultimate Summertime Drink

Try the Dallas Museum of Art’s Summer Day Pass for a $15 Summer Activity

Introducing Lavender Lounge, A Cocktail Lounge in Uptown Dallas With Unique Drinks & DJs

Where to Find the Best Hot Dogs in Dallas

Weekend Summer Getaway: Peach Season in Fredericksburg & More Hill Country Happenings

Oddfellows in Bishop Arts Has Launched A Fresh Summer Menu + 6 New Spritzes

[email protected]

Sign up for our weekly newsletter to discover more ways to explore Dallas

• Austinites101
• Neighborhoods

© 2024 Dallasites101, LLC.. All rights reserved.

Sign up for info on the latest happenings, event invites and special offers, delivered straight to your inbox!

33 Restaurant Group Announces Suburban Yacht Club at The Boardwalk

The Boardwalk at Granite Park is getting a yacht club, albeit one without boats. Suburban Yacht Club , the newest addition to the 33 Restaurant Group family, will open this June in the site formerly occupied by Hookline.

The family-friendly spot – as all of the restaurant group’s concepts are – will feature food inspired by the southern California food truck scene and its melting pot of ethnic influences. This will be reflected in items like quesabirria, crispy carnitas and Baja-style fish tacos. The menu crafted by culinary director Brian C. Luscher will also include a classic Boardwalk burger inspired by boardwalks of L.A. and Santa Monica. There will also be smoke-roasted chicken and ribs, Flamin’ Hot Cheetos elote and fresh-catch ceviche.

Chef Brandon Pappalardo, known for his work at The Grape on Greenville Avenue, will oversee the kitchen. The restaurant will also feature a “tiki-forward beverage program” inspired by tiki bar cocktails. Luscher says this will be fresh, fun and cheerful, highlighted in a selection of frozen and craft cocktails as well as a “thoughtful” wine list and sangria on tap.

Suburban Yacht Club is the latest concept from 33 Restaurant Group, the company behind popular outposts like Taverna Rossa, The Yard in McKinney and The Boardwalk’s Union Bear.  Cofounder Preston Lancaster says he’s excited about introducing his latest concept to The Boardwalk.

“The SoCal vibes are evident throughout the diverse and evolving offerings on the menu to the flow of the indoor/outdoor dining space and distinctively spirited cocktails,” he says. “We look forward to sharing these elemental coastal vibes with our neighbors.”

5872 TX-121 Plano, TX 75024

Plano Portal Project Sculptures

You may also like.

Fourteen Eighteen Coffeehouse

Collin County Farmers Market

• Pingback: Suburban Yacht Club serves up SoCal eats - Plano Magazine

You must be logged in to post a comment.

More Stories

Arbor Hills Nature Preserve

• Plano, Texas /

Suburban Yacht Club

You can always degust tasty prawns , grilled chicken and chicken tacos - a special offer of this bar. Take your chance to taste delicious beer , rum or tequila . Invite your friends to Suburban Yacht Club with a cosy atmosphere. Most visitors find the hostess efficient. Many reviewers mark that prices are fair for what you receive. Terrific decor is appreciated by guests. This place scored 4.5 in the Google rating system.

Restaurant menu

Frequently mentioned in reviews, ratings of suburban yacht club, visitors' opinions on suburban yacht club.

Similar restaurants nearby

Popular collections including suburban yacht club, tasty dishes in plano.

Restaurant features in Plano